Right Click Marketing

PPC & Paid Ads Specialist

Helping your small business get the right clicks at the right time.

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Services

Google Ads

The biggest digital ad platform, Google Ads is a great way to attract new customers and bring back old ones. Utilize Display, Search, and Video ads together to increase quality traffic.

Meta Ads

Boost your brand awareness and social media presence with Meta Ads on Facebook and Instagram. Target the right audiences at the right time to make the best impression.

LinkedIn Ads

Are you trying to reach a particular industry or profession? Great for B2B, LinkedIn Ads will put you in front of the decision makers in your target industries.

Data Visualization & Analysis

Need help wrangling your data? Right Click Marketing can synthesize data across multiple platforms and turn it into presentable, auto-updating dashboards for easy comprehension.

Account Audits

Whether you just changed marketing providers or are doing it solo and are in over your head, Right Click Marketing can provide clear, data-driven guidance to improve critical KPIs.

Non-Profits

Right Click Marketing can help you navigate the tricky rules of your Google Ad Grant account so that you can maximize your non-profit’s reach and performance.

About Right Click Marketing

Gillian is a PPC and paid ads specialist with a background in science & technology. After 8 years in the semiconductor industry, she pivoted her career to marketing and hasn’t looked back.

Whether you need a quick consult or long-term support, Gillian has the expertise and resources to help.

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Google Ads

How to Increase Ad Rank on a Google Ad Grant account

4 min read

If you are a nonprofit with a Google Ad Grant account, then you may know that having a high Ad Rank is essential for driving more traffic and increasing engagement. Since Google Ad Grant accounts must follow strict policies—including a…

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Google Ads

How to Jumpstart Spending on a Google Ad Grant Account

3 min read

A common complaint among Google Ad Grant recipients is how difficult it is to spend the full $10,000 monthly budget that Google allots. There are many extra constraints placed on Ad Grant accounts that don’t exist on regular paid ads…

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Google Ads

How to Reduce Your Cost Per Click Without Losing Conversions

3 min read

Running a successful Google Ads campaign requires balancing cost and performance. While lowering cost-per-click (CPC) can help maximize your budget, doing so without losing conversions can be challenging. If CPCs drop too much, ad visibility and traffic may suffer. On…

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Google Ads

3 Easy Ways to Reduce Budget Waste on Google Ads

5 min read

Google Ads can feel overwhelming. The platform is filled with navigation bars, constant notifications, and an AI chatbot that seems resistant to feedback. However, optimizing your campaigns doesn’t have to be complicated. If you’re new to Google Ads, here are…

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